A recent Economist article on Bernie Ecclestone and F1 mentioned Red Bull’s interest the formation of an American F1 team with US drivers – a timely startup for any group willing to develop a team and spend the dollars to do it right...
As part of SPEED’s coverage of Formula 1 in the United States, four races this year will be going to FOX and their affiliates, who can and do make programming decisions that affect the sport’s coverage in certain markets. Their...
Looking at the two brands and how they might receive the most benefit from their exposure in the sport, I would argue that some of how Ferrari and Red Bull approach their competition strategies on the track ultimately comes down to how different...
